GDPR Policy Statement

At Somerford Associates we will only collect the personal information we need in order to deliver our products and services to you, or to fulfil our statutory purposes and obligations. In doing so, we may collect or receive from our partners any of the following:

• Your personal details such as name, job title, email address, postal address, telephone and other contact information (typically the sort of information that may be held on a business card and exchanged with other business contacts)
• Your contact preferences (for example whether you like to be contacted by post, email, text message, phone etc)
• Details of any interests and preferences you have in the products and services we provide now or may be considering for the future
• Details of your visit to our website including your IP address (the location of the computer on the internet), pages accessed and files downloaded
• Records of your correspondence with us, if you have contacted us
• Details of support and training requests you have made and information we may have provided to you in response to such requests
• Financial and accounting information such as purchase orders, payment records, bank details (eg. payment or receipt of monies) when you make a financial transaction with us

We do not collect or store sensitive personal data about people that we deal with, such as information relating to your race, ethnic origin, politics, religion, trade union membership, genetics, health, sex life, sexual orientation or criminal record.
We also do not hold contact details such as your home address, private phone number or other private contact details unless you choose to give us these in place of your business contact details. If you do so, we will provide the same levels of protection but this is entirely at your own risk.

We may collect information about you in the following ways:
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• When you make an enquiry or provide feedback about our products or services, whether directly or via social media
• When you purchase a product or service from us
• When you request samples, trial software, product/service literature or evaluation services from us
• When you subscribe to our newsletters and blogs
• When you register an account on our web-site or our online portal
• When you request technical support or training services from us
• When you enter into any other form of contract or agreement with us​

We sometimes receive personal data from third parties when pursuing our legitimate purpose of growing the sales of our products and services to organisations with a likely interest in these. When doing so, we are aiming to develop a business-to-business relationship, strictly following these guidelines:

• When we use external marketing databases, these will be taken from third-parties who have sought and gained the approval for the named contacts to be listed for the purposes of such marketing
• We will take care to contact you only if we believe you are a the person within your organisation with a professional interest in the products and services being offered (for example a key influencer or decision maker in the of procurement of such)
• We will not contact you if you have previously requested not to be contacted by us, either directly or through registering with the Telephone Preference Service, or the Mailing Preference Service etc.
• We will fully respect your data protection rights under GDPR. For further information please see the UK Information Commissioner’s Office website
• We will comply with other relevant legal or ethical standards and with industry codes of practice (for example the UK Privacy and Electronic Communications Regulations)​